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Newsflash

DM in the Digital Era. Download presentation by Alex Har at the Gift and Stationery Show 2007, "Direct Marketing in the Digital Era". DMarketing.pdf (108Kb)


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WELCOME TO ONE1-DM|ASIAN DIRECT MARKETING
Where the internet meets traditional media
Build Traffic, Lists, Customers...Make Money through Tested Direct Marketing Techniques.

Alex Har, Singapore Direct Marketing Direct Hi!  Chinese people. whether rich or poor, have a tradition that they give visitors to their home a Gift. So here's yours.

  Master Internet Basics Video Mini Course

It is Absolutely Free. No sign-ups required.

If you are looking for learn  how to get started or to ramp up your Internet Marketing....you will definitely find this invaluable. 

EVEN MORE BONUSES for you....

What Asian direct marketing should learn

Mike Ramussen, one of the most sought-after web copywriters in the world, has also agreed to offer visitors to ONE1-DM, 

12 Free Videos on How to Write Successful Mini-Sites that will create automated streams of income for your business.

This is totally New Series.  Grab it now before my friend Mike decides to change his mind.    

ONE1-DM, hosted in Singapore, hopes to extend to all direct and internet marketers the sense of friendship, sharing and fraternity many of us have experienced when we attend marketing conferences in Asia and all over the World. 

Together let's LEARN TO MAKE MONEY, REACH NEW MARKETS using DIRECT RESPONSE techniques that are ethical and right for today's cluttered information and knowledge environment. 

Best Regards

Asian direct marketing, Internet marketing

 

 

 P.S.  Hope you have claimed your Free Gifts.

Link Exchange


 
Asian Direct Marketing Watchlist

 

 

doubts.jpg

The 3rd Quarter certainly came to a dramatic finish. The US economy did not limped along as our consultants expected, it went into a fit..and is still shaking.  Certainly upstaged the Olympics.

Journalist and writers waxed lyrical.  Great captions and Headlines are emerging  like "Martial Law for the Markets",  "Back in the U.S.S.A." Let's hope all this inspiration and creativity will help them keep their jobs.

Meanwhile the Chinese grabbed the Headlines back with its melamine tainted milk powder scandal which created widespread product recall in China and across the world

In our own Media and Advertising backyard, TNS Media Intelligence reported a worrying decline in advertising spend but the Media Industry is putting on a brave face.  Media week (Sep 23) reported CodeMarc Goldstein, president and CEO of media agency conglomerate GroupM North America as saying, "He is confident that many companies will not cut back on advertising in 2009, despite.."

It truly a surreal world... probably best portrayed by Minyanville's Newscaster, Hoofy and Boos

Read more...

 
Direct Marketing Money and Career

 

 

With the Economy increasing depressed and job losses increasing, we are adding this column on Money and Career, which currently features two main items:

  1. A Directory of headhunters and job sites specializing in marketing and direct marketing Jobs.
  2. Learning and Reskilling Resources in Internet and Digital Marketing

box-final-medium-small.jpg Old school direct marketers must quickly learn and improve their skills in this area to survive in their careers.  Even in this economic downturn, internet marketing is growing a large crop a new millionaire entrepreneurs while the hitherto high flying financial boys are down in the doldrums, Internet Marketing certainly provides an attractive opportunity for marketers and direct marketers seeking to set up their own businesses.

You can find even more information in Section on Money and Career .


 

Contextual and Search Engine Marketing

 

 

The Browser War is back again. A couple of months back.. the Microsoft -Yahoo Saga developed almost into a war between the operating systems and Search Engines. Google came out in support of the "no-merger" movement..and offerred yahoo various new potential income streams.

Search engine industry consolidation however frightens the advertising and media industry much more. David Neal, in an article in the Vnunet, 8 Sep 2008,  reports that  The US Association of National Advertisers (ANA) has written to the Department of Justice (DoJ) to voice concerns about a Google-Yahoo search advertising partnership.The two internet firms announced the deal in June this year. Microsoft is still in the picture...and who really knows where this is going?

Meantime the Browser War has started again. Last Tuesday 4th Sep, Google released a beta version of Chrome, a web browser that the company said would rival Microsoft’s Internet Explorer, as well as the Firefox browser.Microsoft released a new version, IE8, last week to generally favorable reviews. And Firefox is constantly upgrading its application.

Read more...

 
breakthroughs in direct marketing, online marketing

 

 

Breakthroughs are habit changing, lifestyle changing. New technologies, utilities, widgets are created constantly and brought to market... most of which are not new to the world ideas but each promising to bring about improvements.  Some like the Iphone; blogging; social networks like facebook, myspace and whole array of Web2  apparatus...the technoratis, de.lic.ious, Diggs  have created "breakthrough" waves.  Whether these waves are strong enough to change people's (at least in some niches)habits in a pervasive and perrrenial way ..or would they just fade way, is yet to be seen.  

We are currently exploring various claims to successful list building systems through Blogging and Traffic exchanges

More topics may be found in our Section Archives


Bill Boards that Look Back  

New York Time, May 31, 2008 featured an interesting innovation...not something that save the world, but could be really useful. The innovation equips digital billboards with tiny cameras that gather details about passers-by — their gender, approximate age and how long they looked at the billboard. These details are transmitted to a central database. 

Read more...

Increasing Popularity of Mobile Everything  

Today March 09, 2007   BizReport : Mobile Marketing,  ran a post  by Helen Leggatt  “Mobile internet ads more popular than text campaigns”. 

This is certainly encouraging for those like me developing interfacing applications for the mobile community. This big question is of course how long this trend will last?  It was not long ago that we heard  that text campaigns were catching up with email marketing…and then the early popularity sort of died, killed in part by the uncontrollable spam messages.

Read more...

 

Direct Marketing Creative Awards 

 

Creative awards, gala dinners, the prestige and sense of achievement in receiving an awards continues to excite direct marketers...even the techies, that are usually bent over their computers in design or programming work. Direct Marketing Awards are now included as a category in almost every Creative Award Scheme...our listings feature those with higher direct marketing content.


Marketing Magazine Direct Mail Awards 2008 held in Singapore  
An almost Brand New Award, a breakthrough of sorts if one is famillair with the Singapore Direct Marketing scene. Sponsored by DMrocket, a division of Singapore Post,  the awards will recognise outstanding direct mail marketing across 13 categories with a best of breed award to be named as the finale of the evening. The winner, along with a prestigious trophy will also walk away with a trip for two to Las Vegas to attend the DMA08 Conference and Exhibition in October
Read more...

 
Ethical Issues, Practices in Direct Marketing

 

 

Business and Marketing ethics are on our 2008 watchlist for direct marketers. We bring you:

Customer care, long term relationships are core ingredients of any direct marketing system. Direct marketer's invest heavily in these areas. Yet what has become more prominent are the direct mail and e-mail scams, poor customer service,

Read more...

 

Asia Direct Marketing Resources

ONE1-DM is entirely devoted to providing resources, knowledge, news and services to direct marketers, especially those working in Asia.  On this front page we will regularly highlight a few that are either newly discovered or are frequently visited by our members.

See some useful contacts at GOTO Link Page


Life-long Learning For Direct Marketers  
Brian Tracy UniversityDirect Marketing is always about reaching Goals, measurable performance building and managing relationships. These requires life long learning and a broad range personal effectiveness and learning skills. Of these, coping with our personal ups and downs and the stresses are important one. Over the last century, many gurus have emerged on this subject, and they will continue to blossom in the current era that's becoming more competitive and challenging. Visit the Brian Tracy University Programs, read more about Personal Effectiveness for direct marketers, especially those in Asia, in our articles section

Useful DM Essays  

DM Web, a Singapore Blogsite that is related to ONE1-DM|Singapore Direct Marketing, provides a categorized list of selected Direct Marketing Essays  from the world wide web,   Articles are chosen either because they provide new DM concepts and ideas, especially those relevant for Singapore and Asian Direct Marketing, offer a good overview of well known direct marketing concepts,  or they provide

Read more...

Your Click Bank Convenient Search  

Product Listings in Click Bank has today grown to reach tens of thousands of items both in the digital and non-digital categories. The CB Search engine makes it easy to locate Click Bank Products. See Click Bank Comprehensive search facilityYou may even apply to have your own Click Bank shop if have a website or blog, all free of charge, and even learn to locate and use free opportunities to effectively promote your shop. Read on for more details of about owning your own Clickbank Shop.

Read more...

Direct Marketing Books  
These are books whicy we feel are interesting to Direct Marketing professionals in Asia. More book references on specific topics are found in our article section


Cross Border Direct Marketing  

Hot Deals! Fashion Accessories, Home & Gifts, Baby & Children, Garments & Textiles etc. Buy Direct from China! Door-2-door delivery.

With increasing trade liberalization there are greater opportunities for businesses to market directly into overseas countries rather than to go through intermediaries and agents. ASEAN and ASIAN Free Trade Agreeemnts should technically enhance Asian Direct Marketing opportunities. However many companies lack knowledge about foreign countries trades regualtions, taxes and practices. Drexsal, Singapore based Trade Consultancy has introduced STRATIGEZ a new business tool which direct marketers and other

Read more...

Direct Marketing Media Revolution  
This video from the U-Tube is both insightful and funny...but certainly stimulates thoughts about the future of media. Good reading for Asian and Singapore Direct Marketers.
Read more...

Asian DM Service Vendors  
We have included information, essays, articles and blogs about Asian Direct Marketing Service Vendors under our Asian Direct Marketing Service Vendors. If you provide services relating to direct marketing, and are located in Asia, please send us your business information

 

Internet Marketing
LinkAlizer makes it easy and fast for you to to find link exchange partners and increase traffic.

Link Exchange - Webmasters helping webmasters develop high value relevant links. Promoting ethical web-marketing using the time trusted pillars of relevance and popularity.


 
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